Privacy Policy

This Privacy Policy (hereinafter referred to as "the Policy") describes how 77f7 (referred to as "77f7", "we", "us" or "the Platform") collects, processes, stores and protects personal data belonging to users (referred to as "you", "the User" or "the Player") who access or register on the online betting and casino platform available at 77f7.cam.

By creating an account on 77f7 or by continuing to use the platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of your personal data as described herein. If you do not accept this Policy, please discontinue use of the platform immediately.

77f7 is an internationally operated platform. This Policy is governed by the data protection laws applicable in the jurisdiction where 77f7 holds its operating license. Where relevant international standards — including principles derived from the General Data Protection Regulation (GDPR) — are applied, this is done as a matter of best practice rather than as an admission of regulatory scope in any specific territory.

For the purposes of this Privacy Policy, the following terms carry the meanings set out below:

77f7 collects only the Personal Data that is reasonably necessary to provide our services, ensure regulatory compliance and maintain platform integrity. We collect data through three principal channels:

77f7 processes your Personal Data on the following lawful bases, applied as appropriate to each specific processing activity:

• Contractual necessity: Processing your registration data, KYC documents, deposit and withdrawal requests, and account activity records is necessary to perform the contract between 77f7 and you as a registered User.
• Legal obligation: 77f7 is required by its operating license jurisdiction to retain certain financial transaction records, conduct AML screening, verify player ages and report suspicious activity to competent authorities. This processing is mandatory and cannot be opted out of.
• Legitimate interests: We process usage data, device identifiers and session logs to detect fraud, prevent bonus abuse, maintain platform security and improve the quality of our services. These interests do not override your fundamental privacy rights.
• Consent: Where we send marketing communications or deploy non-essential cookies, we do so on the basis of your freely given, specific and informed consent. You may withdraw consent for marketing communications at any time by updating your account notification preferences.

The Personal Data collected by 77f7 is used for the following purposes:

77f7 does not sell, rent or trade your Personal Data to third parties. We share data only in the circumstances described below, and only to the minimum extent necessary:

• Service providers and Data Processors: We engage third-party providers for identity verification (KYC), payment processing, fraud detection, cloud hosting, customer support tooling and analytics. These providers are bound by data processing agreements that prohibit them from using your data for any purpose other than delivering services to 77f7.
• Regulatory and law enforcement authorities: 77f7 will disclose Personal Data to competent authorities when required to do so by applicable law, court order or a valid regulatory demand from the licensing jurisdiction. We will not notify you of such disclosure where legally prohibited from doing so.
• Game studios and content providers: Certain casino and slot game studios may receive anonymised session identifiers to support game performance and RTP auditing. No directly identifiable personal information is shared with game studios.
• Business transfers: In the event that 77f7 undergoes a merger, acquisition or asset sale, Personal Data held by 77f7 may be transferred to the acquiring entity as part of that transaction. Users will be notified via in-platform announcement before such a transfer takes effect where permissible.

77f7 uses cookies and similar tracking technologies to operate the platform efficiently and to understand how users interact with our services. Below is a summary of the cookie categories we deploy:

You may manage cookie preferences through your browser settings. Please note that blocking all cookies may affect the functionality of certain platform features. For detailed instructions on managing cookies in your specific browser, refer to your browser's official help documentation.

77f7 retains Personal Data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law. The following retention periods apply as general guidelines:

• Account registration data: Retained for the duration of the account plus a minimum of five (5) years after account closure, to comply with financial record-keeping and anti-money laundering obligations under the licensing jurisdiction.
• KYC identity documents: Retained for a minimum of five (5) years after the relevant transaction or account closure date, as required by AML regulations applicable in the operating jurisdiction.
• Transaction records: Retained for a minimum of seven (7) years, consistent with standard financial record-keeping requirements applicable to gambling operators.
• Customer support correspondence: Retained for three (3) years after the closure of the relevant support case, to support dispute resolution.
• Marketing consent records: Retained for the period during which consent remains active, plus one (1) year following withdrawal of consent, as evidence of lawful marketing activity.
• Analytics data: Anonymised analytics data is retained for up to twenty-four (24) months before aggregation or deletion.

Upon expiry of the applicable retention period, Personal Data is securely deleted or anonymised in a manner that makes it impossible to re-identify the individual concerned.

77f7 implements a layered security framework designed to protect Personal Data against unauthorised access, disclosure, alteration or destruction. Our technical and organisational security measures include:

• SSL/TLS encryption across all data in transit between your device and our servers.
• AES-256 encryption for sensitive data stored in our databases, including identity document references and financial records.
• Role-based access controls ensuring that only authorised personnel with a demonstrable operational need can access Personal Data.
• Multi-factor authentication requirements for administrative access to systems that store Personal Data.
• Regular security audits and penetration testing conducted by independent third-party security specialists.
• Incident response procedures that define escalation paths, containment strategies and user notification timelines in the event of a data breach.

While 77f7 takes all reasonable steps to protect your data, no internet-based platform can guarantee absolute security. You are responsible for maintaining the confidentiality of your own account credentials and for notifying our support team immediately if you suspect your account has been compromised.

Subject to applicable law and any overriding legal obligations that may restrict fulfilment of a request (such as AML record-keeping requirements), you hold the following rights in relation to your Personal Data processed by 77f7:

To exercise any of these rights, please contact 77f7 support using the details set out in Section 15 (Contact Us). We aim to respond to all data rights requests within thirty (30) calendar days. Where a request is complex or voluminous, we may extend this period by a further thirty (30) days and will notify you of the extension.

The 77f7 platform is strictly for adults. We do not knowingly collect, process or retain Personal Data from individuals under the age of 18, or under the higher minimum age required by the operator's license jurisdiction or applicable local law, whichever is greater.

Age verification is a mandatory step of the KYC process. Where 77f7 has reason to believe that an account is being operated by or on behalf of a minor, the account will be immediately suspended and all data associated with the account reviewed. Any balance held on a confirmed minor's account will be returned to the deposit source following investigation, and the account will be permanently closed.

The 77f7 platform integrates third-party services to deliver game content, process payments, verify identities and monitor platform security. Each third-party provider operates under its own privacy policy and data handling practices. 77f7 carries out due diligence on all Data Processors before engagement and requires contractual data protection commitments as a condition of partnership.

Common categories of third-party services used on the 77f7 platform include:

• Casino and slot game studios providing certified RNG-based game content.
• Identity verification providers conducting document authentication and facial recognition during KYC.
• Payment gateway providers facilitating transaction processing. For Pakistani users, this may include internationally compliant gateways that are familiar with local payment infrastructure — however, 77f7 does not represent that any specific Pakistani payment provider such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank or Bank Alfalah is currently integrated or endorses gambling transactions.
• Fraud detection and risk-scoring platforms that assess transaction patterns in real time.
• Cloud hosting infrastructure providers on whose servers platform data is stored.

77f7 does not include links to external third-party websites within this Privacy Policy and does not accept responsibility for the data practices of any website or service that you access independently of the 77f7 platform.

As an internationally operated platform, 77f7 may transfer your Personal Data to, and process it in, countries outside of your country of residence. These transfers occur when our cloud hosting infrastructure, KYC providers or game studios are located in a different jurisdiction.

Where Personal Data is transferred internationally, 77f7 takes appropriate steps to ensure that adequate protections are in place. These steps may include:

• Transferring data only to countries or organisations that provide an equivalent level of data protection as assessed by competent authorities in the operating jurisdiction.
• Entering into standard contractual clauses or equivalent data transfer agreements with Data Processors in recipient countries.
• Conducting transfer impact assessments where required by the regulatory framework of the license jurisdiction.

Pakistani users should be aware that their Personal Data, once submitted to 77f7, may be processed in jurisdictions outside Pakistan. 77f7 does not represent that the data protection laws of any recipient country are equivalent to Pakistani law, and users consent to these international transfers by creating an account on the platform.

77f7 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, regulatory requirements, or platform services. Where a material change is made, 77f7 will endeavour to notify registered users by email, in-platform notification or a prominent announcement on the Privacy Policy page, with reasonable advance notice before the revised Policy takes effect.

Your continued use of the 77f7 platform following the effective date of any revision constitutes your acceptance of the updated Privacy Policy. The "Last updated" date displayed at the top of this page will always reflect the date of the most recent material revision. We encourage you to review this page periodically to stay informed of how your data is handled.

If you do not accept a material change to this Policy, you may close your account by contacting our support team in accordance with the account termination provisions set out in the Terms and Conditions.

If you have any questions, concerns or requests relating to this Privacy Policy or to 77f7's processing of your Personal Data, please contact our dedicated privacy support team through the following channel:

77f7 aims to resolve all privacy-related queries and complaints promptly and fairly. Where a complaint cannot be resolved directly with our team, you may refer the matter to the relevant supervisory authority in the license jurisdiction, as applicable.